Only & Sons - from the Past to the Future!

Throughout history, men's fashion has frequently faced oppression due to various viewpoints or era-specific characteristics. Nevertheless, today it has been moved to a quite active and developing stage.

At this stage, Only & Sons has been appearing. A sister brand of Only, as a style beacon, combines experience with modern trends. Lots of colors, lots of styles, and innovations—these are how they carved their niche in the hearts of fashion lovers around the world.

 

History: Purely and simply!

ONLY & SONS’ roots come from the Northern Hemisphere, and it is inspired by creativity. We can find their origins in European textile processing traditions. The brand has embarked on a Scandinavian adventure to redefine men's style, within the framework of which it has studied the experiences of not only locals but also Milan, Paris, and other fashion capitals. Inspired by this historical legacy, Only & Sons set out on a mission to create clothing that transcended the present, which it continues to do to this day. This is a kind of subversive perception—modern fashion needs modern standards!

What drives fashion…

 

Each collection for men is designed with attention to detail and the use of the finest materials. From tees and pants to jeans and shirts, to jackets and accessories, all models express sophistication, which shows the main principles of the brand - a youthful mood and a wide range of colors for every taste!

 

However the brand has strongly traditional principles from Denmark, they do not shy away from innovation. Only & Sons - constantly pushing the limits of design, complementing its collections with modern taste and the latest technology. Each season is a kind of new perspective that should shape the style of modern gentlemen.

 

Rewriting modern fashion

Today, the so-called Fast fashion creates more than simple everyday clothes - it's exactly where one should express their individuality, because the choice is so great. Only & Sons perfectly understands this kind of sentiment and it can be said that it even forms the archetype of a modern man. Let's be honest! It doesn't matter if it's an urban look or a classic, the brand offers its customers versatile choices, confidently and most importantly with more and more fun.

 

Where does the fashion in Central Park go in the winter?

Tbilisi, New York... what unites these cities? And what unites many other cities? You can find Only & Sons clothes everywhere. You can find their collections everywhere, in stores and online (and yes, in our Jeans Gallery stores and Dressup.ge too). That's right, complex simple fashion for any age! (And yes again, oxymoronic collections for any taste)

 

While it's still summer and fashion doesn't threaten to freeze, it's better to get acquainted with new forms and styles. The Danish brand (in my not-so-subjective opinion) is best suited to sunny weather. Plain color T-shirts with minimalist design, or so-called shirts for the beach, with many patterns in the palette. Only & Sons offers everything, including shorts and pants. Worth both - getting to know and buying!

 

Last but Not Least

 

Nostalgic and future trends. Remember, Only & Sons shine will last a very long time in modern fashion. A rich heritage, a commitment to innovation - the brand continues to redefine the landscape of men's fashion.

 

Even when styles are constantly changing, Only & Sons will remain your loyal friend. So, discover your Nordic piece in modern fashion tapestry! (And since we are talking about the North and fashion, maybe George Martin will write that - fashion comes from the North!)

 

The latest, diverse collection of Only & Sons can be found in Jeans Gallery stores or online at Dressup.ge:

• Pekini Ave. 14a

• "Merani" - 42 Rustaveli Ave

• "City Mall Gldani" - Khizabavari 1

• "Rustavi Mall" - Shartava Avenue and Lomouri Street cross

• "Zugdidi Mall" - 28 Kostava Street

 

 

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