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Consent to the personal data processing upon activation of the Dressup Card
By acknowledging this document, owner of the "Dressup" loyalty card issued by "Tradeline" LTD (I/N: 203827449, address: D. Gamrekeli N19, office N29, contact information: (+995) 032 2 38 48 68; E-mail: [email protected], Personal Data Protection Officer : Tamuna Kemertelidze, tel: +995 32 38 48 98 (0203), E-mail: [email protected]) (hereinafter the company) confirms that they have fully familiarized themselves with the information presented in the document, grants consent to the Company and gives permission for the following:
The Company will process the following personal data of the Customer: first name, last name, personal identification number, gender, date of birth, phone number, email address, residential address, and information about purchased products. Data processing includes any actions regarding the processing of data as defined by the legislation of Georgia, such as the collection, acquisition, access, organization, grouping, interrelation, storage, alteration, recovery, and others of personal data. By signing this document, the Company is granted the authority to process the Customer’s personal data using software, both through its directly authorized employees and through authorized persons for processing, who are:
- FMG Soft LLC (I/N: 404857455), Tel: +995 32 2470600;
- WiFisher LLC (I/N: 400147337), Tel: +995 598185556 (for the purpose of conducting informational communication with the Customer).
Personal data processing must be carried out to the extent necessary to achieve the purpose. The transfer of the Customer's personal information to third parties, in particular to the state, regulatory and law enforcement bodies, will be carried out in accordance with the law. The above mentioned information may be transferred even in cases not directly foreseen by the legislation, in order to protect legal interests.
The processing of personal data listed in this document is carried out for the purpose of improving Customer service, providing necessary services and products, including exclusive offers and informational SMS notifications related to the “Dressup” card. To achieve these objectives, Tradeline LTD groups customers according to specific segments. This grouping is used by the Company to study customer needs and to develop beneficial and convenient solutions for them. When developing and offering products or services, the company considers the characteristics of different customer segments, which helps in managing relationships with them effectively.
The Customer is entitled, upon request, to receive information from Tradeline LTD regarding the personal data processed about them, specifically, which data is being processed, the purpose of its processing and the legal basis, information about the source of data collection and data transfer, appropriate guarantees for data protection, the retention period of the data, decisions made as a result of automated processing, including profiling, and the logic used to make such decisions, as well as the expected or potential outcomes of data processing. The Customer is entitled to access this information, receive copies of the data free of charge (except in cases provided for by Article 14, Paragraph 1 of the Personal Data Protection Law of Georgia), request corrections or updates to the data, withdraw consent given for data processing without any justification or explanation, request the cessation of data processing and/or profiling, request deletion or destruction of data, request to block data or data portability, and not to be subject solely to automated decision-making, including decisions based on profiling, that result in legal or similarly significant effects. In the event of violations of these rights, the Customer is entitled to appeal to the Personal Data Protection Service, the court, or a higher administrative authority in accordance with the law. It should be noted that Tradeline LTD operates in accordance with Georgian legislation, under which the Customer’s right to immediate access to information about the processing of personal data, to receive copies, to corrections, updates, or completions, to cessation of processing (including profiling and automated individual decision-making), and to withdraw consent may be restricted. These obligations may arise from anti-money laundering laws, the statute of limitations for contractual relations/claims under Article 129, Paragraph 1 of the Civil Code of Georgia, the Tax Code of Georgia, Consumer Rights Protection Law of Georgia, and other legal acts.
Tradeline LTD has implemented the necessary organizational and technical measures to protect personal data under its control from unauthorized access, misuse, disclosure, unauthorized modification, illegal destruction, or accidental loss. All data is secured at a level that supports data integrity and confidentiality. Access to personal data is strictly controlled, and only authorized personnel have access to Customer data, minimizing potential risks. The Company conducts regular monitoring for the security of personal data.
The Company is not responsible for the use of the 'Dressup' card by a third party in the event of the card being lost by the Customer. In case of loss of the 'Dressup' card, the Customer is entitled to visit any physical store of Tradeline LTD to obtain a new card, for which the Customer must present an identification document. Based on this document, the number of the lost card will be replaced with the number of the new card issued. Points accumulated on the canceled card will be transferred to the new card.
The Customer is entitled to request the cancellation of the 'Dressup' card and the cessation of the processing of their personal data by the Company at any time, without any justification or explanation. To do this, the Customer must visit any physical store of Tradeline LTD and express their desire to cancel the card to a consultant. Tradeline LTD is obliged to fulfill the Customer’s request regarding the cessation of personal data processing, except in cases where:
- There is a basis for data processing as provided by Articles 5 and 6 of the Law of Georgia on Personal Data Processing;
- The data is processed for the purpose of legal claims or substantiation of a complaint;
- The processing of data is necessary for the exercise of the right to freedom of expression or information.
The Company reserves the right to unilaterally cancel the 'Dressup' card in the event of detecting fraudulent schemes/operations associated with the card.
Tradeline LTD processes the Customer’s personal data from the activation of the card throughout its’ validity, and after the cancellation of the card, data processing will continue in accordance with applicable legislation, for no longer than 3 (three) years. In the case of any disputed issues related to the processing of the Customer’s personal data, processing will continue until the resolution of the respective dispute.
The Customer is responsible for the accuracy and correctness of the information provided. The Customer is obligated to inform the company of any changes of their phone number within a reasonable timeframe.
This privacy document may be amended in accordance with legislative changes and/or changes to the Company's personal data protection policy. Tradeline LTD is entitled to make such changes unilaterally, without the Customer’s consent. Any changes made to this document will be published immediately https://dressup.ge. Additionally, Customers will be notified of significant changes via SMS.
Consent to this personal data processing policy is required for the activation of the 'Dressup' card. Otherwise, the Customer will not be issued this loyalty card and will not be able to benefit from its advantages.
Consent to the personal data processing upon activation of the Dressup Card
If the Customer provides consent through an active action for the processing of their data for direct marketing purposes, Tradeline LTD will process the following Customer data for direct marketing: phone number and/or email address.
The authorized person responsible for processing within the company for the purpose of sending marketing offers is:
1. WiFisher LLC (I/N: 400147337), Tel: +995 598185556
The Customer is entitled to withdraw their declared consent for the processing of data for direct marketing purposes at any time by visiting http://dressup.ge/dressupcard/ or https://portal.dressup.ge/ and selecting the appropriate button, or by responding to received SMS messages with 'SMS OFF' or using the 'UNSUBSCRIBE' function for marketing offers received via email.
The exercise of the right to withdraw consent through any of the methods specified above is free of charge.
The processing of the Customer’s phone number and/or email for direct marketing purposes is carried out throughout the duration of the Customer’s consent statement, until the Customer decides to withdraw their consent.
The company is obligated to record and retain the time and fact of the Customer’s consent and withdrawal of consent for the duration of direct marketing activities and for one (1) year after the cessation of direct marketing.
Upon recording the Customer’s withdrawal of consent, the company will cease the processing of the Customer’s data for direct marketing purposes within a reasonable timeframe, but no later than seven (7) business days from the receipt of the respective request.
The Customer’s request to stop receiving direct marketing communications does not mean that they will not receive informational messages related to the 'Dressup' card.
Dressup Card
I Level
0-500 ₾
Discount: 0%
Point: 3%
II Level
501-2000 ₾
Discount: 5%
Point: 4%
III Level
2001-5000 ₾
Discount: 7%
Point: 5%
IV Level
5001-10000 ₾
Discount: 10%
Point: 5%
V Level
10001+ ₾
Discount: 10%
Point: 10%
1. The card can be received at any of Dressup stores or during online shopping for purchases of 150 GEL or more. In the case of online purchases, the Customer will receive the card along with the ordered products.
2. To take advantage of the card's benefits, it is necessary for the Customer to complete the QR registration and activate the card.
3. The accumulation scheme includes both discount and points tiers. The tiers are based on the total amount spent by the Customer, which means:
- When a Customer uses their loyalty card at the time of purchase, the amount paid is accumulated on their balance and determines their loyalty tier based on the total amount spent.
- It is important for the Customer to use the card for purchasing both new and/or discounted products, as any amount paid will determine their loyalty tier.
- Accordingly, if a Customer has spent less than 500 GEL in total, they will only be able to benefit from a 3% points accumulation system.
- If a customer has spent between 500 and 2000 GEL in total, they will be able to enjoy both a 5% discount and a 4% points accumulation.
4. Points can be accumulated at all of Dressup stores and during online purchases.
5. Points accumulation and discounts with the card apply only to non-discounted products. (Benefits do not apply to discounted items, gift voucher purchases, or other DressUp services such as T-shirt printing, clothing alterations, embroidery, warranty services, etc.)
6. The Dressup card cannot be used for the purchase of gift vouchers. However, upon redeeming a purchased gift voucher, the loyalty card can be used to accumulate points and receive discounts on the purchase.
7. Accrued points will be reflected instantly; however, points activation and usage will be available within 3 days. If the purchased product is returned within 3 days, the corresponding points from the transaction will be deducted from the points balance at the time of return. This balance will be adjusted after the 3-day period expires, while in the case of online purchases, this will occur within 2 weeks.
8. Information about accumulated points and tiers can be obtained at all Dressup branches as well as online in the personal account at http://dressup.ge/dressupcard/.
9. If the Customer's card has not been used for 24 months, the accumulated points will be canceled, and the loyalty tier will revert to the first tier.
10. The validity period for using accumulated points is 2 years. If the Customer does not use their accumulated points within 2 years, the points will be canceled.
11. The customer will receive information about expiring points and benefits 1 month in advance.
12. In order to receive points and discounts from the card in-store, the customer must present their card at the checkout or simply inform the store employee of their personal or Dressup card number before making any payment.
13. For online purchases, to receive points and discounts from the card, the customer must link their card to their account from the 'My Dressup Card' field.
14. In the event of a request from the customer to cancel their Dressup card, the points accumulated on the Dressup card and the loyalty tier will be canceled. If the same customer reopens a Dressup card, the points/loyalty tier from the canceled (old) card will not be renewed or transferred.
15. In the case of the customer's death, the Dressup card will be canceled, and the points accumulated on it will be voided. The use of these points by others (friends, family members, etc.) or their transfer to another card is prohibited.
16. The company is not responsible for the use of the Dressup card by a third party in the event of its loss by the customer. If the Dressup card is lost, the customer is entitled to visit any physical store of Tradeline LTD to obtain a new card, for which the customer must present an identification document. Based on this document, the number of the lost card will be corrected to the number of the new card issued. The points accumulated on the canceled card will be transferred to the new card.
Information about spending the points:
1. 1 Dressup point = 1 GEL.
2. Points can be spent on any products at all Dressup branches, except for gift cards.
3. Points cannot be used for online purchases.
4. When spending points, the Customer benefits from all ongoing promotions, and the amount payable will be calculated based on the final price.
5. To spend points, the Customer must present an identification document.
6. When paying with points, the full value must be covered with points.
7. Products purchased with points cannot be returned.
8. Exchanges for products purchased with points are subject to standard conditions:
- Exchanges are possible for products of the same price or a higher price (if exchanging for a higher-priced product, the customer must cover the difference with points).
9. Points cannot be accumulated on products purchased with points.
10. If the Customer spends more points than they have on their card, they must inform the Company about this discrepancy. If it is determined that the Customer did not have sufficient points at the time of spending due to a technical error, the spent points will be covered by points accumulated from subsequent payments. In other cases, the incident will be reviewed individually.