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GREYDER - How "Casual Fashion" Was Created
When it comes to buying shoes, what is your preference? Quality, durability, style, and comfort. Everyone's motivations are unique, and Greyder has spent the last 70 years attempting to account for them all. Although the brand's name first debuted in the 1990s, its origins can be traced back to 1956, when it began as a modest shoe workshop, and the name has since become a popular choice among people. The blog will provide an overview of the brand's history, as well as the traits that distinguish Greyder from competitors.
The Culture of Handmade Shoes
Kavsan was the name with which the workshop began becoming famous. And on the streets of the world, this name sounded increasingly prominent, eventually being followed by the sub-brand Capula. The latter proved to be a watershed moment for the company; additionally, its popularity surpassed even the original name and became more visible to people, at which point the so-called spirit of handcrafted style and shoe quality was captured, which has remained with Greyder to this day.
Greyder and "Casual Fashion"
Nowadays, people lean toward exquisite style and luxury items, while avoiding everything where they cannot get these things. Interestingly, Greyder's mission from the start has been to provide the consumer with a sense of care, as the brand is nearly unequaled in terms of high fashion quality, design, and affordability. As the founder points out, Greyder was at the vanguard of society's transition to the Smart Casual style. In turn, we read in an interview with Beiza Goeik that they coined the phrase Casual Fashion, which is supported by other sources.
Greyder - A Little Bit about Leather Processing
The main value of the Greyder is based on the highest technology of leather processing, along with respect for the handmade culture. In their collections, you will find naturally processed, naturally or semi-naturally colored, slightly faded, fully faded, velvety, suede, waxed, and many other types of leather, which in some cases are divided into three layers. This variety is completely customer-centric and aims to create a pleasant experience for people entering Greyder stores. In addition, this processing of material leads to the unique properties that we will share with you shortly…
What does Technology Mean for Shoe Culture?
As previously said, Greyder’s history originated in the shoe workshop, which is what drives customer loyalty. Even now, even though thousands of shoes are created each day, designers use their many years of experience in each Greyder model and strive to improve it. Leather processing technology has advanced significantly, including advancements in waterproofing, breathability, suppleness, and heat protection. Believe it or not, a lot of time was spent at the Greyder plant, including learning how to produce shoes so balanced that a person would expend significantly less energy while wearing them.
Winter & How to Make Friends with Greyder
In the spring and summer seasons, it is easier to pass exams in the shoe industry; however, in the winter (and even in the kind of cold autumn that Georgia has not seen in a long time...), the winter field is more for fighters, because customer demands are increasing (and prices are increasing... and expectations are increasing as well). Anyone who has spent the winter with a Greyder will agree that there may be nothing better. Greyder is unrivaled due to the mentioned technology and the fact that the brand's shoes do not wear out. Decide for yourself whether new technology and trends or waterproofing and thermal insulation are the best options. One day, I came across this joke on the Internet: you should put your cars on winter tires and your feet in a Greyder.
Greyder Collections and Georgia
Greyder stores have everything from classic styles to modern fashions, as previously said. Despite a strong preference for the winter season, the company has focused heavily on autumn, summer, and spring collections. Shortly, you will find heart and soul! And what more can I say? I'm trying to finish the blog sooner rather than later... I need to rush to the Greyder store and choose the model I want while it's still winter! (I will give you the same advice, and you can find a link to the stores' addresses a little below!)