Black Friday: A phenomenon that has taken the whole world by storm

The First Black Friday

The history of Black Friday dates back to the 1960s in the United States. Initially, the term referred to the chaotic day following Thanksgiving. The reason was simple: after the public holiday, large groups of people gathered with friends or family, flocking to shops or streets to spend time together. This bustling activity was evident to both shoppers and sellers. To manage the chaos, businesses decided to organize the day into something more structured that would benefit everyone. Little did they know, this effort would eventually lead to even more frenzy.

By the end of the 20th century, "Black Friday" had become a household name, with brands and stores offering massive and varied promotions. From emotional appeals to direct discounts, from small savings to significant deals, the day evolved into a shopping extravaganza. But the most important aspect remained the same—the feeling that the New Year's shopping season officially begins here!

Why is Black Friday so popular?

The secret to Black Friday's success is that it offers incredible and exciting discounts, always for a limited time. It awakens a sense of adrenaline in people—you want to act quickly. Advertisements and large-scale campaigns by famous brands seem to compel you to spend the day with them. It’s a great commotion that no one can escape. The rise of e-commerce has made this event even easier, as thousands can now update their wardrobes without leaving their homes.

Black Friday is today (actually, November 29th)!

Today, of course, Black Friday has gone beyond the American tradition and has become a global shopping phenomenon. From Europe to Asia, from Australia to South America, and from Africa to North America, countries have embraced, adapted, and elevated this concept according to their own culture and reality. It probably won't surprise you to learn that Georgia is among these countries, and you can take advantage of special offers on Dressup.ge.

Black Friday in Georgia and a little bit on Dressup.ge!

In Georgia, Black Friday has become one of the most anticipated events of the year, with everyone eagerly awaiting the last day of November, even if they do not plan to buy anything.

(It should be mentioned with pride) Discounts on Dressup.ge have been around for a long time, and this trend will not leave shopping lovers dissatisfied, even on November 29! I must tell you that the possibility of online shopping has made everything easier—no one will jump in front of you in the queue, and no one will grab the model you've been waiting for all week.

If you've made it to this part of the blog, here's another small surprise: while following our social networks, along with many promotions and offers, you'll soon come across the Black Friday video. And who knows, maybe your digital basket will magically be filled with different brands from around the world!

Product added to wishlist